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Creating the Largest Virtual Trade Event in 2020

With the exciting world of virtual-live-hybrid meetings & events in its infancy, American Guest has taken the lead by co-producing the “Mission Critical” series as part of #savethemeetings. The first “Mission Critical” episode on June 29, 2020, took in 5,000 total views between live audiences and on-demand streaming. It included live and virtual sessions from Live Nation, MGM Resorts, NAACP, National Retail Federation and S&P Global.

The July 29th telecast will be live from 10 locations in the US and Canada to showcase the endless possibilities of a virtual-live-hybrid event. Programming will include:

  • Live segments from both Nashville to Manhattan’s newest event site in Hudson Yards
  • Live, Musical Entertainment from Grammy award-winning recording artist John Rich
  • Keynote speakers from SAP, RBC Capital Markets, and Yale University
  • Keynote segment with Microsoft’s Bob Bejan, Corporate Vice President, Global Events, Production Studios, and Community Management

GrubHub has partnered with “Mission Critical” to give away 1,000 free lunches for the July 29th event to support local restaurants.

More information can be found at

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